IncQuery Insights | Meghan Ford

IncQuery Insights

Want Better Survey Data Quality? Start With a Stronger Screener

12/09/2025 Want Better Survey Data Quality? Start With a Stronger Screener You may think of quality control as something that happens after your survey is complete—flagging speeders and removing bad responses. But what if...

Dos and Don’ts of Survey Design

10/01/2025 Dos and Don’ts of Survey Design A survey is a powerful tool. It can capture everything you need to know to make confident, well-informed decisions. But a survey’s power depends on...

Think Before You Prompt: Research Objectives and AI

09/15/2025 Think Before You Prompt: Research Objectives and AI You've certainly noticed how AI is becoming indispensable in virtually every part of business, and survey-based research is no exception. Using AI is...

4 Types of Respondents That Compromise Survey Quality

08/22/2025 4 Types of Respondents That Compromise Survey Quality Quality data is your No. 1 priority when leading a research survey. After all, if you can’t rely on the information you’re collecting, there’s no...